Jack Pat Wood | Eco Friendly ideas

TAG | Large Scale

Jul/10

4

SANS. HOME MADE.


Lika Volkova of SANS clothing line and Scott Hahn of Loomstate and Rogan brands talk about sustainability in fashion industry. Is it possible to create an eco-friendly label? Lika Volkova, the designer behind SANS clothing line says no. The result of a new clothing line is, of course, more clothing. When all is said and done, this means that more factories are running, more trucks are transporting, and ultimately, more waste is being created. Organic cotton? Well, it just another myth. Cotton — organic or not — requires excessive amounts of water to produce. Lika urges us to stop using green and sustainable labels and rethink clothing production instead. The result would be making things a little bit better and move incrementally towards greener design. In Likas opinion this includes using both organic and synthetic fabrics. Based in New York, Lika and her partner Alessandro DeVito have created the SANS clothing line in order to explore what a legitimate path to the future would be like in terms of clothing design and sustainable production. Lika moved to the US from Russia at 17 and started an independent line called ANTILIKA in New York several years later. After her first runway show, Lika realized that her interest was not in the fashion worlds system of brands, marketing, and the spectacle of shows. In fact, she sees large-scale shows contributing to the industrys overall carbon footprint as professionals fly around the world multiple times a year to see

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Eco friendly products are goods and services that were manufactured with the idea that the process of producing and distributing them will not have a negative impact to the environment. Increasing awareness and concern for the environment has been affecting a lot of industries, with the “green” movement and ideals seeping into the collective consciousness of the buying public. There are many people who want to make a contribution, no matter how small, to protect the environment, which is actually a very good thing.

As a result of the public’s efforts to be more environmentally friendly, Eco friendly products can now be found everywhere from online stores to actual stores at the mall. To be called eco friendly, a product, such as clothes and accessories, must be made up of materials that were created and manufactured from organic materials. For example, cotton is the most predominantly used material for clothing. When growing cotton, the farmers sometimes used pesticides to protect the quality of the cotton. For eco friendly purposes, this has to be done away with. Pesticides should not be used in the production of cotton. The large-scale production and use of materials such as rayon has been a leading cause of environmental problems like deforestation. In keeping with the efforts of trying to maintain the ecological balance, several alternatives are being pursued to protect the environment. Chemicals, such as dye used for coloring the fabric, should also be scrapped. These chemicals are harmful to the environment and can also be detrimental to people’s health. If the fabrics and textiles made for manufacturing clothes can be produced without dyeing, thus eliminating the use of harmful chemicals, then it will be much better for the environment and the public. Moreover, the fabric should also be made to be more long lasting. If the clothes easily become old and worn out, disposing them can be an environmentally problematic option because these materials do not decompose easily. They will keep filling up garbage dumps and contribute to pollution and waste. Therefore, Eco friendly products must be made of strong and renewable materials. Recycling is also a considerable option. Clothes can either be made from recyclable plastic bottles and reusable fabrics. The above-mentioned processes may be small things compared to the wide-scale environmental issues but the tiniest things can have a huge impact if this is to be taken seriously. Fortunately, although the eco friendly production of cloth products and other accessories is still relatively new, it already has gained much popularity that even the most famous designers and fashion world’s who’s who are increasingly being swayed into promoting and supporting the go green movement.

However, protecting the environment is not the only objective of eco friendly campaigns. They also protect the rights of individuals for fair trade. Eco friendly products, besides being in most part organic, must also come from manufacturers that provide their workers with genuinely fair and decent working environment. They must be working in comfortable conditions and are being paid fair wages according to their hard work.

For an assortment of eco friendly products , please visit the at home shopping mall MerchantLand.com. We provide safe and secure shopping, insightful consumer product reviews and daily discount on your favorite brands.

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